6 Types Of Mobile Apps Powered By Location-Based Technology


Location-based technology has emerged as an innovative concept for businesses. More and more of them are looking to capitalize on its popularity by having it integrated into their mobile apps. Since users love this feature, they are bound to retain apps that are enriched with it. Moreover, certain types of businesses cannot overlook providing location-based services to their consumers at any cost because this is actually what their services are based on. If you are one of these businesses, the geolocation feature will be on the top of the ones recommended by your Mobile App Development Company. Here are different types of mobile apps that are powered by location-based technology:

1. Navigation Apps
Since these apps are meant to facilitate navigation from one destination to another, they need geolocation functionality by default. The technology empowers the app with features such as maps, street views, directions, real-time traffic updates, and route planning. It enables route comparison as well to ensure that the user reaches the destination within minimal time and without any hassles.

2. On-demand Apps
Those looking for catching on the trend of on-demand services will need GPS-powered mobile apps as well. The rising demand for doctor-on-call, food delivery, and taxi booking app development is the best example of the growth of this industry. Since the user’s location is the key to the delivery of these services, the app must have the location-based feature to fulfill this need.

3. Weather Apps
There is hardly a smartphone user who does not use weather apps for getting accurate predictions and real-time updates on the weather conditions prevailing in their area. The implementation of the geolocation feature makes the app capable of providing accurate forecasts depending on the current location of the user, rather than fetching the forecast of the entire city.

4. Travel Apps
These apps are meant for people who travel a lot for business and leisure purposes. They enable users to navigate through unknown cities and reach places of interest without any problems. Here again, it is possible only if the app is empowered with location-based technology that identifies the user’s location and enables them to navigate accordingly.

5. E-commerce Apps
Geolocation feature is useful for e-commerce apps too as they can allow the app to perform image searches of the relevant products in the nearby locations. Furthermore, the technology helps the app to identify the user location so that they can be targeted with personalized recommendations and offers from the retail stores located nearby.

6. Social Networking
Apps Another category that uses these features is social networking apps, particularly dating social apps like Tinder. The purpose is to connect the user with prospective matches that are located near them as they are more accessible and easier to reach.

Conclusion
If you are running any of these businesses or considering another innovative idea with location-based technology, connect with a provider that has experience in this domain. Partnering with someone that provides rapid app development service is also a great idea because it is an assurance that you will get a quality product at an agile pace.

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